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December 16, 2025 foasummit0

Nakheel has unveiled the design for the Palm Jebel Ali Friday Mosque, a landmark project that will serve as the spiritual and cultural heart of the island. With a capacity of up to 1,000 worshippers, the mosque aims to harmonise Islamic tradition with modern architectural expression.

Located along the island’s central spine, the mosque aligns with Nakheel’s vision of creating community-centric destinations that foster connection, well-being, and a sense of belonging, said a statement.

Designed by Skidmore, Owings & Merrill (SOM), the Palm Jebel Ali Friday Mosque reinterprets classic Islamic forms through a contemporary lens. The structure’s cascading textile inspired canopy, extending from the roof to the courtyard, provides shade and visual continuity with the surrounding landscape.

Khalid Al Malik, Chief Executive Officer of Dubai Holding Real Estate said, “The Palm Jebel Ali Friday Mosque reflects our commitment to building communities that enrich lives and foster belonging. Designed as an architectural icon and a place of worship and peace, it will serve the island’s residents and visitors, while standing as a symbol of spiritual harmony and cultural dialogue. Working with SOM enables us to bring forward a design that is both contemporary and timeless, aligning with our broader vision for Dubai’s continued growth and prosperity.”

Chris Cooper, Partner at Skidmore, Owings & Merrill (SOM) added, “SOM’s design for the Palm Jebel Ali Friday Mosque reinterprets Emirati vernacular architecture for a new generation. Inspired by the island’s coastal landscape, the design celebrates the interplay of geometry, light and material through a sweeping woven canopy that filters sunlight and draws the sea breeze into the heart of the mosque. The result is a serene yet striking sanctuary, deeply rooted in Emirati tradition while embracing the future – a spiritual anchor that unites faith, community and the natural rhythms of the sea.”

SOM’s design embodies calmness and inclusivity, featuring clear pathways, landscaped walkways, and generous ablution spaces. These elements encourage a reflective and welcoming experience, while natural light softly diffuses throughout the interiors, creating tranquil spaces that elevate the spiritual experience and provide comfort and serenity, the firm said.

Standing at 40m tall, the mosque’s minaret will serve as a feature across Palm Jebel Ali, symbolising faith and unity. Its refined geometric composition mirrors the harmony and order inherent in both Islamic art and SOM’s design philosophy.

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Source: ME Construction News


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December 15, 2025 foasummit0

Meraas has awarded a US $92.6mn contract to Al Sahel Contracting for the construction of the new Riwa apartments at Madinat Jumeirah Living. The project is expected to be completed in Q3 2027.

Riwa comprises three 10-storey residential buildings, each housing 244 apartments, ranging from one-to-three bedroom units to a four-bedroom penthouse.

This latest contract award is said to solidify the longstanding partnership between Meraas and Al Sahel Contracting. Their collaboration is nearing completion on the fifth phase of Madinat Jumeirah Living, after successfully delivering four earlier phases. The partnership exemplifies Meraas’ commitment to delivering design, quality, and craftsmanship, said a statement from the developer.

Designed with contemporary elegance in mind, Riwa will feature refined facades that harmonise with the community’s signature modern-heritage architecture. The residences will boast light-filled, spacious interiors, elevated finishes, and designed layouts that align with Meraas’ vision for sophisticated urban living.

Khalid Al Malik, Chief Executive Officer of Dubai Holding Real Estate said, “Riwa represents the latest chapter in the evolution of Madinat Jumeirah Living, one of Dubai’s most desirable addresses. It encapsulates the city’s ambition to create extraordinary homes that bring together design excellence, comfort and community spirit. This milestone highlights our commitment to shaping neighbourhoods that inspire pride and belonging.”

Moustafa Ali Moustafa Hasan, General Manager of Al Sahel Contracting added, “Being entrusted with the construction of Riwa marks another proud moment in our enduring partnership with Meraas. This contract reaffirms the confidence placed in Al Sahel to deliver world-class developments that embody Dubai’s architectural and lifestyle vision.”

Located within the Jumeirah district, Riwa offers residents access to parklands, landscaped courtyards, fitness centres, swimming pools and children’s play areas. Designed with walkability and wellbeing in mind, the development will feature an interconnected network of pedestrian pathways that link seamlessly with the wider Madinat Jumeirah Living community.

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Source: ME Construction News


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December 15, 2025 foasummit0

India-based developer Casagrand has unveiled Casagrand HERMINA, a premium residential development taking shape on Dubai Islands. With a development value of US $114.4mn, the launch of Casagrand HERMINA highlights Casagrand’s expansion into the Middle East. The project aims to blend coastal tranquility with city living.

Arun Mn, Founder and Managing Director, Casagrand said, “At Casagrand, we have spent more than 22 years creating high-quality developments grounded in precision, timely delivery, and an unwavering focus on customer satisfaction. Bringing this ethos to the UAE is an important milestone for us, and Casagrand HERMINA encapsulates what we value most, a place where the sea brings calm, the city stays close, and life feels restorative, joyful, and connected. Our experience in thoughtful design and meaningful community living shapes every detail, and we’re excited to introduce this approach to one of the world’s most dynamic real estate markets. Ultimately, our goal is to continue to be the developer people trust with one of the most important decisions of their life – of buying a home.”

Casagrand HERMINA will offer 131 residences, ranging from one-to-four bedroom apartments, which are designed with privacy, openness, and elevated everyday living in mind. Each residence is spaced thoughtfully on every floor to enhance privacy, create quieter corridors, and instill a boutique sense of exclusivity. Casagrand HERMINA is scheduled for completion in Q2 2028.

Strategically located within Dubai Islands, a major coastal district backed by government vision and investment, Dubai Islands is supported by the Dubai 2040 Urban Master Plan. The area boasts 21km of Blue Flag-certified beaches, major infrastructure upgrades, including an eight-lane bridge to Downtown Dubai by 2026, and a planned Metro link.

Luthfullah K, Director, Dubai, Casagrand said, “Dubai Islands represents one of our city’s most exciting long-term growth corridors, and it was essential for our first UAE development to be rooted in a location that reflects both our ambition and our values. With Casagrand HERMINA, we wanted to create a community that captures the balance people increasingly seek, spaces that feel calming and restorative, yet remain closely connected to everything Dubai offers. This development is a statement of our commitment to the market and Casagrand HERMINA is only the beginning of what we aim to contribute to the city’s evolving residential landscape.”

Casagrand HERMINA integrates advanced smart technology and eco-conscious design to create a healthier and more efficient living environment with smart home controls, eco-friendly materials, and a landscaped podium that naturally helps regulate temperatures.

The development is envisioned as a place where everyday life feels elevated, where wellness, leisure, and community are seamlessly woven into routine. Beyond its impressive range of amenities, from serene swimming pools and spa retreats to vibrant play areas, an immersive sky cinema, and tranquil meditation zones, every space invites you to slow down, connect, and experience a richer way of living while staying connected to the city. Fully furnished layouts, walk-in closets, and entry foyers in all units further enhance the sense of comfort and everyday ease, the developer said.

Designed by the Casagrand in-house architectural team who have the experience of curating homes for more than 55,000 families, Casagrand HERMINA stands at the crossroads of tradition and transformation, where the vibrancy of the city meets the serenity of the shore, the developer said.

Each space is shaped to carry meaning for every family that buys a home at Casagrand HERMINA. From rooftop views to wellness zones, the Casagrand team were committed to creating a lifestyle that makes coming home feel restorative, the statement concluded.

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Source: ME Construction News


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December 15, 2025 foasummit0

Developer TownX has achieved a milestone in the construction of its Ashley Hills project. In just four months since its launch, the development has said construction progress has reached 40%. The achievement showcases the company’s exceptional efficiency and commitment to delivering residential communities, the firm said.

Located in the Arjan district, Ashley Hills aims to redefine the residential landscape. With a sellable area of 400,000sqft, it will accommodate 616 apartments, which are designed to cater to families and investors seeking modern, sustainable living spaces in one of Dubai’s fastest growing districts, the statement noted.

Site mobilisation, enabling works, piling, and foundation construction have all seen significant progress, while the firm said it has also made notable strides on the superstructure and internal works, further solidifying the project’s trajectory.

The external envelope and building services are also currently underway, while internal finishes are progressing. External works and infrastructure are scheduled to commence in the coming months, the developer added.

In August 2025, TownX appointed Ocean Stone as the main contractor for the project. Ocean Stone, known for their experience in large-scale residential developments, has been instrumental in driving the project forward and ensuring timely progress.

Haider Abduljabbar, Executive Director of TownX commented, “We are extremely proud of the remarkable progress made in just four months of construction. Achieving 40% completion is a testament to the hard work of our team and our contractors, whose collaboration has been instrumental in reaching this milestone. We are excited about the future of this project and remain focused on delivering Ashley Hills on time, while maintaining the high standards TownX is known for.”

The progress reflects TownX’s dedication to meeting the growing demand for residential options in Dubai. The location of Ashley Hills in Arjan offers excellent connectivity to major roads such as Sheikh Mohammed Bin Zayed Road and Al Khail Road, along with access to schools, retail centres, parks, and recreational facilities, making it an ideal living destination.

TownX has focused on delivering projects ahead of schedule and with attention to detail. With over 1,567 units delivered and 1,174 apartments currently in development, the company continues to expand its footprint in Dubai’s real estate market. Ashley Hills is another milestone in TownX’s efforts to create residential communities that meet the needs of modern families while delivering long-term value, the statement concluded.

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Source: ME Construction News


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December 12, 2025 foasummit0

Developer Modon has awarded a US $272mn contract for the execution of its Maysan project to Trojan Construction Group. The project is taking shape on Reem Island in Abu Dhabi.

According to the firm, the contract is for the construction of two modern and fully integrated residential communities within Maysan – ‘Mayar’ and ‘Thoraya’.

The move is said to showcase Modon’s commitment to delivering long-term sustainable value and meeting the highest international standards.

The first district, Mayar, will comprise 60 townhouses and 132 stacked maisonettes – a new concept in Abu Dhabi – nestled within a secure, gated community, the developer said.

The second district, Thoraya, features 184 architecturally stunning townhouses, guarded by a private entrance that ensures both exclusivity and security. When complete, the project will benefit from seamless access to the beach, landscaped parks, and a vibrant community centre, it added.

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Source: ME Construction News


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December 12, 2025 foasummit0

Developer Union Properties has officially commenced construction on its US $544.6mn flagship project, Mirdad, in Dubai Motor City. The milestone is said to mark Union Properties’ commitment to innovative master planning, architectural excellence, and wellness-driven urban living.

Mirdad is a four-tower complex that embodies Union Properties’ vision for modern, connected, and sustainable living. The project aims to foster a strong sense of community and belonging among its residents, the firm said.

The groundbreaking ceremony was attended by Mohamed Fardan Ali Al Fardan, Chairman, Abdul Wahab Al Halabi, Vice Chairman, Eng. Amer Khansaheb, CEO and Board Member, and Union Properties Board Members. Their shared commitment underscores the development’s goal of creating harmonious community spaces that inspire residents and elevate their daily lives.

Spanning across 356,931sqft, Mirdad will feature 1,087 units. These units include a limited number of lofts and elegantly styled apartments that boast natural light, panoramic views, and smart design features.

Additionally, residents will have access to over 26 indoor and outdoor amenities. The development incorporates smart building technologies, green spaces, and EV charging stations. Out of the 1,294 parking spaces, 647 are equipped with chargers, and the project features energy-efficient facades and materials.

The enabling works for the Mirdad project will involve excavating 446,000cu/m of soil and construct a 716m-long shoring boundary. These preparations will pave the way for the next phase of construction.

Strategically located in Motor City, amidst retail and leisure destinations, and two upcoming public park projects, Mirdad offers urban convenience, lifestyle appeal, and long term returns to residents and investors. Moreover, its location between Al Maktoum International Airport and Dubai International Airport makes it an ideal choice for those seeking convenience and accessibility, the developer explained.

Guided by a philosophy of architectural excellence and sustainable design, Mirdad is set to be completed in Q4 2028, the statement concluded.

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Source: ME Construction News


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December 11, 2025 foasummit0

Under the patronage of His Excellency Mr. Bandar bin Ibrahim Al-Khorayef, Minister of Industry & Mineral Resources, the Heavy Equipment Connect Forum & Expo (HEC 2026) will take place at the Dhahran International Exhibitions Centre (DIEC) in Dammam from 2 to 4 February 2026, bringing together leaders from government, industry, and investment to accelerate the Kingdom’s heavy-equipment and machinery sector in line with Vision 2030.

HEC 2026 stands as a strategic pillar of Vision 2030, supporting Saudi Arabia’s drive to strengthen national capabilities, advance industrial localisation, and attract global investment into high-growth equipment and machinery verticals. By uniting government, industry, and investors, the event will serve as a catalyst for partnerships that drive the Kingdom’s next generation of infrastructure and manufacturing capacity.

Khalid Al-Homoud, Executive Vice President (EVP), National Industrial Development Center (NIDC) commented: “The Heavy Equipment Connect Forum & Expo is more than an industry gathering, it is a platform for action that supports the Kingdom’s industrial strategy. Under the guidance of Vision 2030, we are creating the ecosystem that enables Saudi-made equipment, components and technologies to compete globally. By connecting policy, innovation and investment, HEC 2026 will help strengthen national capabilities and accelerate the localisation of high-value manufacturing across the machinery and equipment sectors.” Hosted by the National Industrial Development Center (NIDC) and the Co-hosted by Ministry of Industry and Mineral Resources (MIM), HEC 2026 is designed to position Saudi Arabia as a regional hub for machinery excellence, industrial innovation, and cross-border collaboration.

A visionary forum: Building the Kingdom’s industrial future

The HEC Forum will feature two days of high-level sessions led by senior government officials, OEM executives, and private-sector leaders. The programme will explore Saudi Arabia’s investment landscape, government support & Programs, capital projects, supply chain development, human capital, sector innovations, and the growing rental and leasing market for heavy equipment.

The HEC exhibition will feature more than 100 exhibitors from leading global and regional OEMs, suppliers, and service providers. A 30,000 m² outdoor display zone, 10,000 m² indoor exhibition area, and 5,000 m² live demonstration area will showcase next-generation construction and lifting machinery, power systems, and smart equipment solutions.

Why attend

HEC 2026 offers direct access to the decision-makers shaping Saudi Arabia’s machinery and equipment future. Attendees will gain insight into upcoming giga-projects, localisation

opportunities, and investment frameworks — and connect directly with government entities, contractors, rental companies, and manufacturers from across the region.

About Heavy Equipment Connect Forum & Expo (HEC)

HEC is Saudi Arabia’s only dedicated exhibition and conference for the heavy-equipment and construction-machinery ecosystem. Designed to promote localisation, innovation, and investment, the event supports the Kingdom’s strategic industrial agenda while connecting global expertise with national opportunity.

Venue: Dhahran International Exhibitions Centre (DIEC), Dammam, Saudi Arabia Dates: February 2–4, 2026 For more information and registration, visit www.hecfe.com.

Media Contacts: Hassan Al-Shehri – Senior Manager, Machinery & Equipment, Industrial Centre T +966 54 279 5953 | Email: hecfe@ic.gov.sa

Noman Aslam – Event Director, CPI Trade Media T + 971 4 375 5478 | ✉ noman.aslam@cpitrademedia.com

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Source: ME Construction News


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December 10, 2025 foasummit0

The 2025 edition of the annual Middle East Consultant Awards (MEC Awards) took place yesterday evening at the Ritz Carlton, JBR, Dubai and recognised excellence across 21 distinct categories split across ‘Individuals’, ‘Projects’ and ‘Companies’.

For the first time in the event’s history, the Middle East Consultant team also recognised ‘Honourable Achievement’ winners in several categories. In total, 21 trophies were awarded, along with 17 plaques to Honourable Achievement recipients. Over 200 people from the built environment were in attendance, including firms from the UAE, Saudi Arabia and Qatar.

Check out all the images from the evening by clicking here.

Judges for the MEC Awards included:

  • Alicia Dauth, Water Assurance Technical Lead, Water Security Collective
  • Allison Wicks, Quality Integration Specialist, Qualitaz & Chair, CIOB Dubai Hub Committee
  • Dragana Linden, Executive Board Member, Alliance Investment Holding Group
  • Siddharta Banerji, Managing Director & Co-Founder, LUXE Developers
  • Tarek Emara, QA/QC Director, China State Construction Engineering Corporation
  • William Craig Garrett, Digital Construction Manager, ALEC
  • Jason Saundalkar, Head of Content at Middle East Consultant
  • Priyanka Raina, Associate Editor, Middle East Consultant

“For the 2025 edition of the Middle East we executed a number of new things based on feedback we’ve received from clients, and a desire to keep the event fresh as the region’s only consultant consultant-focused awards program. Feedback from attendees has been brilliant so far, particularly with honouring a second achievement in certain categories, and our use of two MCs to keep energy off the charts through the evening. We look forward to building on this success in 2026,” said Jason Saundalkar, Head of Content at Middle East Consultant.

Outstanding Debut Award

  • Almudena Berzosa, Corpolgia Consulting
  • Marissa Ramos, North 51 Consulting
  • Salama Alketbi, AECOM

Winner: Salama Alketbi, AECOM
Honourable Achievement: Almudena Berzosa, Corpolgia Consulting

Under 30 Champion of the Year – Female

  • Jihane Marroun, B8 Architecture
  • Hiba Irshaid, Omnium Resolve
  • Rosine Nabaa, TBH

Winner: Hiba Irshaid, Omnium Resolve
Honourable Achievement:
Rosine Nabaa, TBH

Under 30 Champion of the Year – Male

  • Bassel Abuamro, AESG
  • Matthew Redding, CSQ Project Development Consultants
  • Suthan Sivaraj, 9E Global Engineering Consultants
  • Tabish Hasan, Consistent Engineering Consultants
  • Tony Pheloups, B8 Architecture
  • Vineeth Bonthala, GHD Global

Winner: Bassel Abuamro, AESG
Honourable Achievement:
Tabish Hasan, Consistent Engineering Consultants

Executive of the Year – Female

  • Alyaa Al Wahab, Rider Levett Bucknall
  • Carole Akoury, JT + Partners
  • Celeste Tai, Omnium International
  • Cheryl Cairns, Trowers & Hamlins
  • Engi Jaber, Climatize, part of +impact
  • Kristina Bråteng, B8 Architecture
  • Sandra Woodall, TangramMENA

Winner: Engi Jaber, Climatize, part of +impact
Honourable Achievement:
Cheryl Cairns, Trowers & Hamlins

Executive of the Year – Male

  • Ali Cornejo, B8 Architecture
  • Christopher Nicolas, TBH
  • Eng. Ibrahim Saad, James Cubitt Middle East & North Africa
  • Hakim Ezzahouany, North 51 Consulting
  • Kola Ojeyomi, HKR
  • Murali Guruvappan, 9E Global Engineering Consultants
  • Prasanth Chakkingal, PNC Architects – Sobha Realty
  • Sanu Mathew, SEED Engineering Consultants

Winner: Christopher Nicolas, TBH
Honourable Achievement:
Sanu Mathew, SEED Engineering Consultants

Project of the Year – Public Facilities

  • GEMS Founder’s School, Consistent Engineering Consultants
  • Green Hub, Trust Engineering Consultancy
  • Muharraq Ring Road, Manama, Bahrain, AECOM
  • Salata Business Park, Trust Engineering Consultancy
  • Sheikh Zayed Biosphere, Dubai, TangramMENA

Winner: Muharraq Ring Road, Manama, Bahrain, AECOM
Honourable Achievement:
Salata Business Park, Trust Engineering Consultancy

Project of the Year – Hospitality & Tourism

  • Entertainment City, Trust Engineering Consultancy
  • Hilton Marjan Island Beach Resort & Spa, JT + Partners
  • Mixed Use Development Libya, Trust Engineering Consultancy
  • NH Collection Hotel, Marjan Island, B8 Architecture
  • The Soudah Development, Soudah Development & AtkinsRealis
  • Tattu Dubai, Compass Project Consulting
  • teamLab Phenomena Abu Dhabi, AECOM and Miral

Winner: The Soudah Development, Soudah Development & AtkinsRéalis
Honourable Achievement:
Hilton Marjan Island Beach Resort & Spa, JT + Partners

Project of the Year – Commercial

  • Al Maryah Tower, CSQ Project Development Consultants
  • DMCC Uptown Tower Business Centre, SAY Studio
  • Façade Reimagined – Proposed Façade Design & Addition of Phase 2 Expansion, Freeline Engineering Consultants
  • Nad Al Sheba Mall, Gensler Middle East
  • Palm Jumeirah Mall Expansion, Compass Project Consulting
  • The Link, Climatize, part of +impact
  • The Office Vortex, B8 Architecture

Winner: The Office Vortex, B8 Architecture
Honourable Achievement:
Palm Jumeirah Mall Expansion, Compass Project Consulting

Project of the Year – Residential

  • Address Residences Zabeel, Mirage
  • Anantara Mina Residences, JT + Partners
  • DAMAC Lagoons, Climatize, part of +impact
  • Giardino Village Townhouses, Trust Engineering Consultancy
  • Masaar by Arada, Dewan Architects + Engineers
  • Rivera Essence – Classic Villa, B8 Architecture
  • Grove Project – Plot P09 Louvre Residence, AtkinsRéalis
  • The St. Regis Branded Residences, SEED Engineering Consultants
  • Yas Acres – Magnolias and Dahlias, AECOM
  • ZāZEN Gardens – Al Furjan, Dubai, Consistent Engineering Consultants

Winner (Dubai): DAMAC Lagoons – Climatize, part of +impact
Honourable Achievement (Abu Dhabi):
Grove Project – Plot P09 Louvre Residence, AtkinsRéalis
Honourable Achievement (Sharjah): Masaar by Arada, Dewan Architects + Engineers

Company of the Year

  • AESG
  • AtkinsRéalis
  • B8 Architecture
  • Compass Project Consulting
  • Euroart
  • JT+Partners
  • KEO International Consultants
  • Omnium International
  • Trust Engineering Consultancy

Winner: Omnium International
Honourable Achievement:
AtkinsRéalis

Architectural Company of the Year

  • B8 Architecture
  • Dewan Architects + Engineers
  • Freeline Engineering Consultants
  • Gensler Middle East
  • Trust Engineering Consultancy

Winner: Gensler Middle East
Honourable Achievement:
B8 Architecture

Interior Design Company of the Year

  • SAY Studio
  • Trust Engineering Consultancy

Winner: SAY Studio

Urban Planning Company of the Year

Judges did not choose other companies for the shortlist

Winner: Prior + Partners

Cost Consulting Company of the Year

  • Compass Project Consulting
  • C-Quest
  • CSQ Project Development Consultants
  • Omnium International

Winner: Omnium International
Honourable Achievement:
C-Quest

Dispute Resolution & Claims Specialist of the Year

  • HKA
  • Inshield International Consultancy
  • Omnium Resolve
  • Secretariat
  • TBH
  • Trowers & Hamlins

Winner: HKA
Honourable Achievement:
Inshield International Consultancy

Fire Safety Consultant of the Year

  • AESG
  • Joule Group

Winner: Joule Group

Specialist Consulting Company of the Year

  • DSP Consultants
  • STONEX Consulting
  • TBH

Winner: TBH

MEP Engineering Company of the Year

  • AESG
  • Consistent Engineering Consultants
  • Mirage
  • MEP Design Studio – PNC Architects – SOBHA Realty
  • SEED Engineering Consultants

Winner: AESG
Honourable Achievement:
MEP Design Studio – PNC Architects – SOBHA Realty

Project Management Company of the Year

  • AESG
  • Accurex Plus for Project Management Services Co
  • Compass Project Consulting
  • CSQ Project Development Consultants
  • North 51 Consulting

Winner: Compass Project Consulting
Honourable Achievement:
CSQ Project Development Consultants

Sustainable Consultancy of the Year

  • AECOM
  • AESG
  • Climatize, part of +impact

Winner: AECOM

Multidiscipline Consulting Company of the Year

  • 9E Global Engineering Consultants
  • AECOM
  • AESG
  • CSQ Project Development Consultants
  • Freeline Engineering Consultants
  • KEO International Consultants

Winner:  KEO International Consultants
Honourable Achievement:
AECOM

Read more about the Middle East Consultant Awards by clicking here.

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Source: ME Construction News


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December 9, 2025 foasummit0

Samsung Electronics MENA has unveiled its AI Home Experience in Dubai, a living embodiment of how artificial intelligence can transform homes. Over three days, guests are said to have immersed themselves in a fully re-imagined residence, showcasing Samsung’s vision of Future Living, Now.

The guests explored how technology can elevate ordinary moments into experiences, the firm said.

AI Home was designed as a narrative journey, rather than a static showcase. Visitors experienced how Samsung’s unified ecosystem of Bespoke AI, Vision AI, Galaxy AI, and SmartThings work together to create a learning, anticipating, and supportive space for modern life. Samsung said it welcomed influential creators, key opinion leaders, gamers, and regional partners during the event, providing them with a firsthand look at how AI Home integrates design, technology, and lifestyle to enhance comfort, creativity, well-being, and entertainment.

At the core of this transformation lies Samsung’s AI-powered innovations. Bespoke AI redefines home appliances by anticipating needs and optimising efficiency. Vision AI enhances entertainment and connectivity, making every interaction intuitive and personalised, the firm said in its statement.

Galaxy AI, integrated across devices, empowers users with smarter tools for productivity, creativity, and wellness, it added.

Omar Saheb, Vice President of Marketing & Online Business, Samsung Electronics MENA said, “The AI Home Experience in Dubai is more than a showcase of technology; it’s also a celebration of the region’s vibrant creativity and innovation. Over these three days, we’ve brought together the region’s top creators, key opinion leaders, and strategic partners to explore how the era of intelligent homes is no longer a distant concept; it is unfolding today. This event aligns Samsung’s vision to fostering collaboration and driving meaningful advancements in connected living, tailored to the unique needs and aspirations of a modern homes. Together, we are shaping a future where homes are not just smart but deeply personalised, sustainable, and inspiring.”

Samsung’s three-day event took attendees on a captivating journey through five uniquely designed spaces, each showcasing how the company’s AI-driven innovations seamlessly adapt to modern lifestyles. In the living room, Vision AI transformed entertainment into a personalised spectacle, while the redroom became a sanctuary of relaxation optimised for restful sleep with SmartThings and Galaxy AI.

The home gym offered a tailored fitness experience powered by Galaxy AI’s coaching capabilities, and the kitchen showcased Bespoke AI’s ability to turn everyday tasks into effortless routines. The gaming room thrilled enthusiasts with cutting-edge displays and devices, delivering unparalleled immersion. Together, these spaces painted a vivid picture of a future where technology enhances every aspect of life.

Samsung said its vision of intelligent living prioritises accessibility, aiming to empower more households across the region with AI-driven convenience and innovation. Samsung remains dedicated to expanding its ecosystem, fostering deeper partner collaborations, and continually reshaping the way people live, create, relax, and connect in the homes of tomorrow.

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Source: ME Construction News